Product Spotlight: CNP Launches PRO-40 RTD to Drive Gym & Retail Revenue

CNP, one of the most established legacy names in the UK supplement industry, continues to evolve alongside the modern fitness market with the launch of its new PRO-40 ready-to-drink (RTD) protein shake. Engineered specifically for convenience, this grab-and-go solution eliminates the need for scoops, shakers, or preparation.

For gym owners, procurement managers, and retail buyers, the RTD format represents a high-velocity, low-maintenance asset designed specifically for front-of-house fridges, vending operations, and point-of-sale displays.

Premium Formulation & Nutritional Profile

Packaged in a substantial 500ml bottle, PRO-40 utilizes a premium milk-based recipe that expertly blends milk protein concentrate with skimmed milk to deliver a robust 40g of protein per serving.

The nutritional breakdown for the Chocolate variant balances macro efficiency with taste consistency:

• Protein: 40g

• Carbohydrates: 21g

• Fat: Maintained at a minimum

• Calories: 260 kcal

To ensure broad consumer appeal and consistent stock rotation, CNP has launched the line in three traditional, high-demand market staples: Chocolate, Vanilla, and Strawberry. The nutritional framework remains consistent across the entire flavour range, securing the same 40g protein delivery regardless of selection.

Commercial Advantage for B2B Buyers

• Instant Consumption: Ideal for immediate post-workout recovery or busy, on-the-go professionals, driving impulse purchases at check-out.

• Streamlined Inventory: Supplied in efficient cases of eight 500ml bottles, maximizing shelf space utilization and simplifying stock management.

• Trusted Heritage: Backed by CNP’s long-standing reputation for quality, offering a reliable brand name that fitness consumers trust.

Secure Your Stock Today

Position your retail space to capture premium post-workout spend. Log in to your trade account to view active pricing and add this high-margin RTD to your next delivery.

Call our Sales team now for more details on 0121 313 6738 or go to the CNP page on our website!